OUGD504 Brief 1 - Final Outcome & Evaluation

From the previous feedback session I have changed my pattern to suit 

better and flow as a design as a result it looks a cleaner design, I have 

reduced the size, and removed the design from the front of the cards.

Print experimentation

I have used bulldog clips to secure my leaflet at this moment in time but
realistically this would not be a cheap way to reproduce commercially it would
need to be folded into itself or sticker.

My design is inspired by Jefferson Cheng's wedding invitation 

design, I have created a design relevant pattern using illustrator

 and repeated this on the cover of the leaflet, to be consistant I then

 used the design on my cards individually to represent a stage, e.g. 

1. The brief - A magnifying glass. On the cards consists of numbering

 and a body of text to show the process of 'The design process' by 

numbering the stages it makes the reader aware which goes first, by 

having the stages on separate cards the leaflet becomes interactive and 

in turn more approachable. My target audience was Students studying 

design, my body copy is written by me casually with some formalities

I have added small amounts of information if the process were to be 

applied to a client not just course work. My design has changed throughout 

from feedback because of acting on feedback I feel my design has 

defiantly improved and is also more practical and suiting to the target 

audience.

 While producing my outcome I experimented with stock to see the 
results printed I also did a pre run to check that my cards would fit 
properly inside my design. Although on my final design I forgot to 
add my cutter and had to guess foldthis also for my cards fortunately 
the results are good if i were to reprint I would remember to add both 
cutters to save stress and make my life easier! I also realised I hadn't 
considered something to keep the leaflet closed if the brief was longer 
I would maybe of created a vinyl sticker or created a flap for the leaflet 
to contain itself as i ran out of time. I would of also liked to of screen 
printed my design so I could experiment with stock and colour more as 
I was very limited if I wanted to use dark blue as the background instead 
of the orange as the ink is so light it would not show up which is why 
screen printing would be  a great direction to take my design if to further it.


Overall I have produced a piece of work I am proud of the design appeals 
to me personally but also to my peers after asking for their response this
 is helping with my confdence as a designer. There are lots of things I 
would change with my design that I have talked about but I believe 
without making these mistakes I would have not learnt from it. 
Ironically i followed the process I wrote in my leaflet and this helped 
me to keep organised this brief has helped me get back into the year and
also help me remember how i need to consider time management as I feel 
this caught up with me only too quick the next brief I will organise myself
better to help myself.