OUGD405 Brief 1 - Design Process

Brief 1 - Design Process
Re-imagine the backing paper for a photo frame. This must include

the dimensions of the frame. You must produce a minimum of three 

designs, which work as a set across three different frame sizes. 

Choose from the frame dimensions below:

6x4 inches - 7x5 inches - 8x6 inches

A5 - A4 - A3

The concept of your design should be shape, you can interpret this 

as a literal shape e.g. circle, sphere, triangle, square, box etc or be 

more imaginative. Consider how you frame your shape, be creative 

with your manipulations and compositions. Consider how to engage 

the audience and the target market of your photoframe. For example 

a Wilkinsons photoframe would be packaged and designed with a 

different aesthetic to a Harvey Nicholls frame.

All typography and vector based images must be produced in Adobe 

Illustrator. Any images must be manipulated in Adobe Photoshop. 

The final composition must be produced in Adobe Photoshop.

Considerations

Explore a range of concepts in your research and development of your

own ideas. Consider the usage, functionality and display within 

commercial outlets when resolving this problem.

Not all your investigations should take place on the Mac. Digital image 

capture methods such as scanning and digital photography allow you to 

import media from a range of sources (photographs, photocopies, 

drawings, tracings, found material etc.)

Once you have imported this material how can you manipulate using the 

tools and capabilities of Photoshop (cropping, selecting, layering, repeating, 

colour changes, reversing out etc.)

Requirements

In preparation for the second session you must have photographed a selection 

of images to work with.

The frame backing papers must exist as part of a set/series and must include 

the frame dimensions.

Deliverables

A quantity of visual investigation/research.

Developmental work in sketchbooks/worksheets.

Three frame backing papers designed and mocked up in a photo frame.

Minimum of 4 design boards, presenting and discussing the following:

Research
Initial designs
Design choices (colour, format, type, layout)
Final designs

My analysis of the brief

To create 3 frame background inserts (6x4 inches - 7x5 inches - 8x6 inches

A5 - A4 - A3), they must be consistent and work as a set they must also 

include the dimensions in the design. The final designs must be produced 

in photoshop.